Name

Instructor

Title

Date

Annotated Bibliography

Sports Finance代写 The paper focus on sports finance and management and how it has become a prolific industry for investment.

Article 1 

Bishop, William. The New York Yankees as an American Cultural Icon, 1940-1970. Diss. University of Kansas, 2014. pp.1-282

The writer William C. Bishop is a Ph.D. student pursuing American Studies at the University of Kansas. In partial fulfillment of his Ph.D., he wrote the paper aiming at exploring the prominence the New York Yankees has gathered over time as one of the top-ranked baseball clubs in America and how it has amassed to be the icon of American culture. Sports Finance代写**格式 The writer intended to inform the baseball enthusiasts as well as the team supporters of the tremendous performance Yankees have achieved over the years. In source has added informed scholarly evidence in my argument on Yankees legendary performance and why it stands out in America.

Sports Finance代写
Sports Finance代写

Article 2 Sports Finance代写

Golden, Jessica. The most expensive regular-season MLB game tickets. 2015. https://www.cnbc.com/2015/04/08/the-most-expensive-regular-season-MLB-game-tickets.html. Accessed on 13th November 2018

The article is written by Jessica Golden a senior field producer at CNBC. She is one of the outstanding writers in sports business and wealth. The article intends to inform on the performance of the sports in as far as doing business is concerned. It is majorly targeting the sports investors who might be interested in such investments. Sports Finance代写**格式 As such, it summarizes on analysis of the performance of the ticket sales. The article informs the validating my illustration on the business model Yankees is using to remain competitive in the sports business.

Article 3 Sports Finance代写

Marber, Allen, Paul Wellen, and Susan Posluszny. “The Merging Of Marketing And Sports: A Case Study.” Marketing Management Journal 15.1. pp.162-171

The writers are the university lecturers specializing in various fields in business. The case study evaluated how the Yankees were able to do well in sports business and how it positions itself strategically to gain from marketing mergers. Sports Finance代写**格式 As such, the research therein is intended for both the academic and the field applications in marketing. The case study was vital as a reference to my arguments on business model George Steinbrenner has used thus remaining on top in the sports market.

Article 4 Sports Finance代写

Powers, Colin Wilson. “Marketing Pastimes: Comparing the Brand Strengths of Real Madrid & The New York Yankees.” 2013. pp.1-103

Colin Wilson Powers is a scholar from Syracuse University contributing to the Honors Program Capstone Projects. The paper gives a comparison of the brands regarding their performance in the sports market. The writer aims at informing on the marketing strategies used in the clubs to make them successful. Sports Finance代写**格式 Therefore, I used it to prove how the Yankees business, as well as marketing strategies, are effectively putting as one of the highest ranked baseball clubs.

Article 5 Sports Finance代写

Rosentraub, Mark S., Jason A. Winfree, and Brian M. Mills. Sports finance and management: Real estate, entertainment, and the remaking of the business. CRC Press, 2016. pp.223-226

The writers are successful business and finance strategists and authors. Sports Finance代写**格式 Their work aims to inform the investors and other business interested parties on investments options and their performance, especially in sports. The paper focus on sports finance and management and how it has become a prolific industry for investment. As such, the paper becomes an important reference when referring to the net performance of Yankees club thus making a better investment option.

Sports Finance代写
Sports Finance代写

Work Cited Sports Finance代写

Bishop, William. The New York Yankees as an American Cultural Icon, 1940-1970. Diss. University of Kansas, 2014. pp.1-282

Golden, Jessica. The most expensive regular-season MLB game tickets. 2015. https://www.cnbc.com/2015/04/08/the-most-expensive-regular-season-mlb-game-tickets.html. Accessed on 13th November 2018

Marber, Allen, Paul Wellen, and Susan Posluszny. “The Merging Of Marketing And Sports: A Case Study.” Marketing Management Journal 15.1. pp.162-171

Powers, Colin Wilson. “Marketing Pastimes: Comparing the Brand Strengths of Real Madrid & The New York Yankees.” 2013. pp.1-103

Rosentraub, Mark S., Jason A. Winfree, and Brian M. Mills. Sports finance and management: Real estate, entertainment, and the remaking of the business. CRC Press, 2016. pp.223-226

 

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